Zillow Debunks 7 Real Estate Myths
The book provides insight from years in the real estate industry, arguing some of those old addages about the real estate industry are incorrect.
Some of the myths Rascoff and Humphries argue are no longer relevant include the focus on "location, location, location" and that foreclosure discounts as good investments. Though many of the tips resonate best for the residential market, there are some take aways for the commerical real estate sector as well.
Read more about the book from the Phoenix Business Journal's review of "Zillow Talk: The New Rules of Real Estate" here.